Neutriherbs Ecommerce Store

I built this website while working at a local ecommerce start-up. Neutriherbs is a cosmetic health and beauty brand.

About Project

Neutriherbs SA is a health and beauty company that sells skin treatments such as vitamin C serums. I designed and built this website on shopify. I was asked with redesigning their old website with the goal of increasing there conversion rate. 

Background

My brief was to redesign the old neutriherbs website and give it a new fresh face. I did this while working at a local ecommerce start-up. I was the only person workign on the project.

What I Did

  • UI/UX design
  • Shopify Dev 
  • User testing
  • Research

Challenges

Increasing the conversion rate on an ecommerce website.

Solutions

After intensive research on ecommerce UX and how to drive sales, I decided to give the website a much more consistent brand image. I used more reassuring copy and including more words like “return policy” I designed all the banners to show the item clearly and made the checkout/ cart page have a cleaner look with more white space.